or events. Functions of Attitude: According to Katz, attitudes serve four important functions from the viewpoint of organizational behaviour. However some psychologists claim that all psychology is social psychology as all our behaviour takes place in a social setting, even when alone our behaviour tends to influence others. Social psychology looks at interpersonal relationships of how people form different impressions and views of other people and groups in society which affects their behaviour.
Even if their attitude is wrong if they believe they will receive a reward for it then they will act. Ss were either given 1 or 20 hindi essays pdf to lie. The social learning process can include classical conditioning, instrumental conditioning and observational learning. Once formed, such attitudes can influence behaviour even when those attitudes are inconsistent with those we are obviously expected to have. Cognitive attitude is what the person thinks, their beliefs and understanding.